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January 2026 Market Update, in Simple Terms
January was slow, but not surprising. This is typically the quietest month of the year, and this January followed that pattern.
We had 365 sales across Simcoe, which tells us buyers are still active, just cautious and selective. Homes are taking longer to sell, with average days on market around 60 and a median of just over 50 days. That’s a clear shift from the fast pace we were used to a couple of years ago.
Pricing has softened but hasn’t fallen apart. The average sale price landed around $735,000, with the median closer to $690,000. Most homes are selling below list price, with the median sale-to-list ratio sitting at 96% and only about 5% of sales going over asking.
Inventory is building. There are 2,866 active listings, with the bulk of options sitting between $500,000 and $900,000, which is where most buyers are shopping right now.
Bottom line: this is a more balanced, negotiation-friendly market. Buyers have time and choice. Sellers need to be realistic and well-positioned.
